Mass Media Writing

Author: Elise K. Parsigian
Publisher: Routledge
ISBN: 9781136690631
Release Date: 2013-11-05
Genre: Language Arts & Disciplines

This innovative book is the first to identify and describe the systematic process that drives the day-to-day work of writers in the real world of print and broadcast journalism, public relations and advertising. The key to creative problem solution for both simple and complex assignments in media work is engagingly detailed in this thought-provoking guide. Users of this book will learn how to fulfill assignments and write copy that meets an editor's or client's expectations, speaks to the intended audience, stands up to question, and remains in memory. The author skillfully blends tested processes from science and art to equip the student with the tools of self-management and the techniques of disciplined creativity that defend against erroneous judgment. Recognizing the role of problem solving in media and the primacy of critical thinking at all stages of the writing process -- from preparatory measures to final writing -- the author challenges the assumption that discipline and creativity are incompatible partners. That partnership is described in detail, then dramatized with absorbing examples and illustrations drawn from interviews with experienced practitioners in print and broadcast journalism, public relations and advertising. Each chapter is a discovery of how this reliable partnership for solving writing problems in media applies to both anticipated and unexpected communication situations. Making known what media professionals have learned through trial and error on the job, here is a thinking and writing dynamic that students, new hires, and aspiring free-lancers can now acquire before entering the world of print or broadcast journalism, public relations or advertising.

Critical Thinking About Sex Love and Romance in the Mass Media

Author: Mary-Lou Galician
Publisher: Routledge
ISBN: 9781135250485
Release Date: 2007-07-10
Genre: Art

This distinctive volume explores how romantic coupleship is represented in books, magazines, popular music, movies, television, and the Internet within entertainment, advertising, and news/information. This reader offers diverse theoretical perspectives and methodological approaches on the representation of romantic relationships across the media spectrum. Filling a void in existing media scholarship, this collection explores the media’s influence on perceptions and expectations in relationships, including the myths, stereotypes, and prescriptions manifested throughout the press. Featuring fresh voices, as well as the perspectives of seasoned veterans, contributions include quantitative and qualitative studies along with cultural/critical, feminist, and descriptive analyses. This anthology has been developed for use in courses on mass media and society, media studies, and media literacy. In addition to its use in coursework, it is highly relevant for scholars, researchers, and others interested in how the media influence the personal lives of individuals.

Show Me the Money

Author: Chris Roush
Publisher: Routledge
ISBN: 9781317282815
Release Date: 2016-06-10
Genre: Language Arts & Disciplines

Show Me the Money is the definitive business journalism textbook that offers hands-on advice and insights into the job of a business journalist. Chris Roush draws on his experience as both a business journalist and educator to explain how to cover businesses, industry and the economy, as well as where to find sources of information for stories and how to take financial information and make it work for a story. Updates to the third edition include: Inclusion of timely issues related to real estate; Additional examples from websites and other nontraditional business media such as BuzzFeed and Quartz; Tips from professional business journalists including Andrew Ross Sorkin of The New York Times and Jennifer Forsyth of The Wall Street Journal. Essential for both undergraduate and graduate courses in business journalism and professional business journalism newsrooms, Show Me the Money is a must-read for reporters, editors and students who want to learn the ins and outs of how to cover public and private companies. Additional materieals, including a sample syllabus and additional links and tips for students can be found at https://www.routledge.com/products/9781138188389

Media Effects and Society

Author: Elizabeth M. Perse
Publisher: Routledge
ISBN: 9781135686796
Release Date: 2001-01-01
Genre: Language Arts & Disciplines

Media Effects and Society provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are underestimated, author Elizabeth M. Perse identifies dominant areas of media effects and provides a synthesis of those areas of research. She focuses on the theoretical explanations for media effects, offering explanations of how media effects occur so readers can understand how to mitigate harmful effects and enhance positive ones. This text provides comprehensive coverage of the range of media effects, including news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. Written for those who study and conduct research in media effects, Media Effects and Society presents a thorough and accessible discussion of media effects theory. As such, it is appropriate for advanced courses on media effects, media theory, and media and society.

Rhetorik und Stilistik Rhetoric and Stylistics Halbband 1

Author: Ulla Fix
Publisher: Walter de Gruyter
ISBN: 9783110211405
Release Date: 2008-12-19
Genre: Language Arts & Disciplines

The series Handbooks of Linguistics and Communication Science is designed to illuminate a field which not only includes general linguistics and the study of linguistics as applied to specific languages, but also covers those more recent areas which have developed from the increasing body of research into the manifold forms of communicative action and interaction.

Routledge Handbook of Sport Communication

Author: Paul Mark Pedersen
Publisher: Routledge
ISBN: 9780415518192
Release Date: 2013
Genre: Social Science

The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don't rely on effective communications. Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.

Writing and Editing for Digital Media

Author: Brian Carroll
Publisher: Routledge
ISBN: 9781317913818
Release Date: 2014-07-07
Genre: Language Arts & Disciplines

Writing and Editing for Digital Media, 2nd edition, teaches students how to write effectively for digital spaces—whether crafting a story for a website, blogging or using Twitter to cover a breaking news story or event. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communications have introduced opportunities for dynamic storytelling and multi-directional communication. Writing and Editing for Digital Media also addresses the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms and designing digital spaces. The book teaches students not only to create content, but also to become careful, creative managers of that content. Based on Brian Carroll's extensive experience teaching the course, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the social networked, increasingly mobile, always-on, geomapped, personalized media ecosystem; Help writers across multiple communication fields (journalism, marketing, PR, technical writing) make the transition from print to digital; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective. A companion website with exercises and assignments gives students the tools they need to put theory into practice.

Latin American Journalism

Author: Michael B. Salwen
Publisher: Routledge
ISBN: 9781136691324
Release Date: 2013-11-05
Genre: Language Arts & Disciplines

Produced to fill a gap in current knowledge about the state of journalism in Latin America, this timely book chronicles how recent changes toward democratization and privatization in the region have influenced mass media industries and the practice of journalism. Written as a tribute to earlier books about the development and status of Latin American news organizations, this text provides a readable overview of journalism in the area. Unlike those in previous works, these chapters are divided by issues and subject matter instead of by nations and regions. Each chapter concludes with a "spotlight" case study to illustrate the reading material. These features -- along with several easy-to- follow tables, topical examples suitable for class discussions, and a variety of sources including original interviews with media professionals -- all combine to form the most up-to-date book currently available on this constantly changing subject.

Global Entertainment Media

Author: Anne Cooper-Chen
Publisher: Routledge
ISBN: 9781135607838
Release Date: 2006-04-21
Genre: Language Arts & Disciplines

Global Entertainment Media offers a unique perspective on entertainment media worldwide. As one of the first comprehensive books to address entertainment mass media worldwide, it addresses students as TV watchers and takes them to new places, both geographically and intellectually. Editor Anne Cooper-Chen has gathered an international group of scholars to explore such concepts as psychology, gratifications, and effects of media entertainment and its relation to national cultures, as well as to discuss the business of international TV trade by transnational media corporations. In this volume, experts discuss the content, audiences, and cultural and legal aspects of their respective countries, all of which are major TV markets. The country-specific chapters draw on the individual insights, expertise, and currency of 10 resident authors. Contributions represent every hemisphere of the globe, offering detailed examinations of media entertainment in United Kingdom, Germany, Egypt, Nigeria, South Africa, India, Japan, China, Brazil, and Mexico. The two concluding chapters provide cross-national case studies that look at familiar TV experiences--The Olympics and the "Who Wants to Be a Millionaire" show--in global and novel ways. Global Entertainment Media is intended for students in international media, comparative media, cross-cultural communication, and television studies, and it also has much to offer scholars and researchers in entertainment media.

Communicating Uncertainty

Author: Sharon M. Friedman
Publisher: Routledge
ISBN: 9781135683429
Release Date: 2012-10-12
Genre: Language Arts & Disciplines

Exploring the interactions that swirl around scientific uncertainty and its coverage by the mass media, this volume breaks new ground by looking at these issues from three different perspectives: that of communication scholars who have studied uncertainty in a number of ways; that of science journalists who have covered these issues; and that of scientists who have been actively involved in researching uncertain science and talking to reporters about it. In particular, Communicating Uncertainty examines how well the mass media convey to the public the complexities, ambiguities, and controversies that are part of scientific uncertainty. In addition to its new approach to scientific uncertainty and mass media interactions, this book distinguishes itself in the quality of work it assembles by some of the best known science communication scholars in the world. This volume continues the exploration of interactions between scientists and journalists that the three coeditors first documented in their highly successful volume, Scientists and Journalists: Reporting Science as News, which was used for many years as a text in science journalism courses around the world.

Handbook of Sports and Media

Author: Arthur A. Raney
Publisher: Routledge
ISBN: 9781135257330
Release Date: 2009-03-04
Genre: Language Arts & Disciplines

This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers into one quintessential volume, defining the full scope of the subject area. Editors Arthur Raney and Jennings Bryant have recruited contributors from around the world to identify and synthesize the research representing numerous facets of the sports-media relationship. As a unique collection on a very timely topic, the volume offers chapters examining the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media. Unique in its orientation and breadth, the Handbook of Sports and Media is destined to play a major role in the future development of this fast-growing area of study. It is a must-have work for scholars, researchers, and graduate students working in media entertainment, media psychology, mass media/mass communication, sports marketing and management, popular communication, popular culture, and cultural studies.

Routledge Handbook of Public Communication of Science and Technology

Author: Massimiano Bucchi
Publisher: Routledge
ISBN: 9781135049478
Release Date: 2014-06-20
Genre: Science

Communicating science and technology is a high priority of many research and policy institutions, a concern of many other private and public bodies, and an established subject of training and education. Over the past few decades, the field has developed and expanded significantly, both in terms of professional practice and in terms of research and reflection. The Routledge Handbook of Public Communication of Science and Technology provides a state-of-the-art review of this fast-growing and increasingly important area, through an examination of the research on the main actors, issues, and arenas involved. In this brand-new revised edition, the book brings the reviews up-to-date and deepens the analysis. As well as substantial reworking of many chapters, it gives more attention to digital media and the global aspects of science communication, with the inclusion of four new chapters. Several new contributors are added to leading mass-communication scholars, sociologists, public-relations practitioners, science writers, and others featured herein. With key questions for further discussion highlighted in each chapter, the handbook is a student-friendly resource and its scope and expert contributors mean it is also ideal for both practitioners and professionals working in the field. Combining the perspectives of different disciplines and of different geographical and cultural contexts, this original text provides an interdisciplinary and global approach to the public communication of science and technology. It is a valuable resource for students, researchers, educators, and professionals in media and journalism, sociology, the history of science, and science and technology.

Sex Love and Romance in the Mass Media

Author: Mary-Lou Galician
Publisher: Routledge
ISBN: 9781135466626
Release Date: 2013-11-05
Genre: Language Arts & Disciplines

Volume offers a critical examination of the portrayals of relationships in the various media and debunks the myths perpetuated there. For courses in media criticism/media literacy, mass communication, & interpersonal communication.

Assessing Media Education

Author: William G. Christ
Publisher: Routledge
ISBN: 9781135606350
Release Date: 2013-11-05
Genre: Language Arts & Disciplines

This component of Assessing Media Education is intended for those who would like to know how other schools have grappled with implementing assessment initiatives, and who have used assessment to improve their programs.

Encyclopedia of Religion Communication and Media

Author: Daniel A. Stout
Publisher: Taylor & Francis
ISBN: 9780415969468
Release Date: 2006
Genre: Language Arts & Disciplines

Communication is an essential part of religion: communication between believers, between religious leaders and followers, between proponents of different faiths, and even practitioners and the deities. The Encyclopedia of Religion, Communication, and Media explores all forms of religious communication worldwide and historically, with a special emphasis on oral and written forms of communication. The Encyclopedia of Religion, Communication, and Media contains 124 entries contributed and signed by scholars from international universities and institutions, with expertise in the fields of religious studies, communication studies, media studies, theology, journalism, and more. The Encyclopedia analyzes the dynamics of the relationship between religion, communication and media, exploring an essential aspect of religion that has a great impact on culture, society, and daily life.