Magento Search Engine Optimization

Author: Robert Kent
Publisher: Packt Publishing Ltd
ISBN: 9781783288588
Release Date: 2014-01-15
Genre: Computers

This book is an easy-to-follow tutorial with best practices and advanced references which will help you to take full advantage of Magento with SEO. This book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as click-through rates to ensure the design of their online shop sites effectively maximize sales. Magento store owners may also find large sections of this book useful in order to understand the larger impact small tweaks and changes can have on SEO - especially when editing products and categories. This book assumes that the reader will understand the basic concepts of keyword research and the external factors that are required in order to manage an on-going SEO campaign.

Magento 1 DIY

Author: Viktor Khliupko
Publisher: Apress
ISBN: 9781484224571
Release Date: 2016-12-16
Genre: Computers

Learn how Magento 1 works and how to manage it via easy and advanced techniques. Magento continues to be a top choice for eCommerce solutions in small and large businesses, and many systems are still running on Magento 1.x. This book is specifically designed for these versions. Aimed at entrepreneurs, marketers, and other experts interested in eCommerce, Magento 1 DIY shows you how to set up and configure Magento 1 for your own project. You will also learn how to use extensions, templates and enterprise features guided by easy-to-understand, real-world examples. What You Will Learn: Set up, configure, use templates, designs and extensions Optimize security and performance Integrate with PIM, ERP, CRM, and other enterprise systems Who This Book Is For: “div>Anyone who wants to learn the basics of all aspects of Magento. You do not need any previous experience with Magento.

Magento 2 Development Essentials

Author: Fernando J. Miguel
Publisher: Packt Publishing Ltd
ISBN: 9781785285820
Release Date: 2016-02-25
Genre: Computers

Get up and running with Magento 2 to create custom solutions, themes, and extensions effectively About This Book Create unique solutions for Magento 2 by developing and implementing solutions, themes, and extensions Be proficient in the main functionalities, resources, and system structure of Magento 2 Get to grips with this practical and hands-on guide to raise your web development skills to the next level Who This Book Is For If you are a PHP developer who wants to improve your skills in e-commerce development by creating themes and extensions for Magento 2, then this book is for you. What You Will Learn Install and set up the Magento Ecosystem Choose the best options for Magento's Sell System features Work with Search Engine Optimization in Magento Create and customize themes for Magento Develop extensions for new Magento functionalities Package extensions to publish in the Magento Connect network Create Magento solutions for mobile devices Carry out performance adjustments to speed up your Magento system In Detail Magento is the e-commerce software and platform trusted by the world's leading brands. Used by thousands of merchants for their transactions worth billions, it provides the flexibility to customize the content and functionality of your website. By strengthening your fundamentals in Magento development, you can develop the best solutions and take advantage of the growing market. This fast-paced tutorial will provide you with skills you need to successfully create themes, extensions, and solutions to Magento 2 projects. This book begins by setting up Magento 2 before gradually moving onto setting the basic options of the Sell System. You will take advantage of Search Engine Optimization aspects, create design and customize theme layout, develop new extensions, and adjust the Magento System to achieve great performance. By sequentially working through the steps in each chapter, you will quickly explore all the features of Magento 2 to create a great solution. With ample examples and a practical approach, this book will ensure your success with this astonishing e-commerce management system. Style and approach This book would be a fast-paced tutorial guide that uses hands-on examples to developing new solutions for Magento e-commerce system. Each topic is explained sequentially in the process of creating a Magento solution, along with detailed explanations of the basic and advanced features of Magento 2.

Magento 2 Build World Class online stores

Author: Fernando J. Miguel
Publisher: Packt Publishing Ltd
ISBN: 9781788295062
Release Date: 2017-03-31
Genre: Computers

Create rich and compelling solutions for Magento 2 by developing and implementing solutions, themes, and extensions About This Book Be proficient in the main functionalities, resources, and system structure of Magento 2 Get to grips with this practical and hands-on guide to raise your web development skills to the next level Packed with several advanced recipes, not just to manage your online store, but to extend and design it as well Who This Book Is For The ideal target audience for this course could be anyone who wants to mould their skills in building amazing e-commerce websites using Magento. We begin right from getting you started with Magento to becoming an expert at building your own online stores with it. What You Will Learn Install and set up the Magento Ecosystem Carry out performance adjustments to speed up your Magento system Transfer your Magento 1 database to Magento 2 using the Magento 2 system tools Build a Magento 2 multi-store by creating a root catalog, subdirectories, and products Design custom themes within the Magento 2 framework Create extensions using Magento 2 Discover what makes Magento 2 different and more powerful In Detail Magento is the leading e-commerce software trusted by world`s leading organizations. Used by thousands of merchants for their transactions worth billions, it provides the flexibility to customize the content and functionality of your website. Our Magento Course will help you gain knowledge and skills that are required to design & develop world class online stores. Magento 2 Development Essentials - This book begins by setting up Magento 2 before gradually moving onto setting the basic options of the Sell System. You will learn Search Engine Optimization aspects, create design and customize theme layout, and adjust the Magento System to achieve great performance. Magento 2 Cookbook – This book is divided into several recipes, which show you which steps to take to complete a specific action. It will cover configuring your categories and products, performance tuning, creating a theme, developing a module etc. At the end of this book, you will gain the knowledge to start building a success website. Mastering Magento 2 - This is a comprehensive guide to using the all new features and interface of Magento 2 to build, extend, and design online stores. This book is your roadmap to managing your Magento store which teaches advanced and successful techniques. Focusing on Magento's Community version, this book offers you advanced guidance on managing, optimizing, and extending your store while taking advantage of the new features of Magento 2. This Learning Path combines some of the best that Packt has to offer in one complete, curated package. It includes content from the following Packt products Magento 2 Development Essentials by Fernando J. Miguel Magento 2 Cookbook by Ray Bogman and Vladimir Kerkhoff Mastering Magento 2 by Bret Williams and Jonathan Bownds Style and approach This course begins by setting up Magento 2 before gradually moving on to setting the basic options of the Sell System. You will master Search Engine Optimization aspects, create designs and customize theme layouts, develop new extensions, and adjust the Magento System to achieve great performance. The book covers everything from creating and managing multiple stores to fine-tuning Magento for speed and performance.

Magento PHP Developer s Guide

Author: Allan MacGregor
Publisher: Packt Publishing Ltd
ISBN: 9781783554201
Release Date: 2015-07-30
Genre: Computers

In the world of e-commerce, there are dozens of tools available to use in custom web design and development. Out of all of these options, Magento is the web's fastest growing e-commerce platform. Its architecture makes it possible to extend the functionalities using plugins, which are shared by the community, extensively. This book is a practical guide packed with examples so developers can understand its fundamental concepts and then start developing and testing Magento code. The book starts by building your knowledge of Magento, providing you with the techniques and tools you require to start your first Magento development. You will then learn to work with data collections and the EAV system, before gradually moving on to extending the frontend and backend. You will learn all about deploying and distributing custom modules. This book will help you navigate your way around your first Magento developments, helping you to avoid all of the most common headaches that new developers face when first getting started.

Learning Magento 2 Administration

Author: Bret Williams
Publisher: Packt Publishing Ltd
ISBN: 9781783288267
Release Date: 2016-05-31
Genre: Computers

Maximize the power of Magento 2 to improve your e-commerce business About This Book Strategic planning for maximizing your Magento 2 store's operations and sales. Important guidelines and advice for optimizing your Magento 2 store. Packed with screenshots and step-by-step instructions to leverage the hundreds of Magento 2 features. Who This Book Is For This guide is for store owners who use Magento 2 on a daily basis to operate their online stores. Proprietors will use this guide as a reference for ensuring that they are utilizing the full power of Magento 2. Developers and solution providers will find this guide a helpful tool in identifying opportunities to help their clients navigate the complexity of Magento 2. What You Will Learn Strategies for creating multiple stores within a single Magento installation. Use of complex product types such as bundles, downloadables and virtual products. Configuring payments, shipping and taxes. Accommodating multiple languages and currencies. Installing and configuring themes. Managing content and search engine optimization. Creating promotions, up-sells and cross-sells. Leveraging the customer relationship features of Magento 2. Securing and optimizing your installation. In Detail Magento 2 has been completely re-written and re-designed to take the world's most popular open source e-commerce platform to new heights of productivity and usability. With this overhaul comes improved opportunities to leverage the world's most successful open source e-commerce platform for your online retail and wholesale business. The focus of this book is on operational aspects: those actions you, as a proprietor, can take to give your customers a more delightful shopping experience. In this guide, we delve into all aspects of managing a Magento 2 store, from product creation to marketing, customer management to search engine optimization. This book is not only a step-by-step course in setting up your Magento 2 website, it will be a handy reference as continue to improve and refine your online presence. Style and approach A step-by-step guide where it takes the reader from the planning step all the way through launching a new Magento-powered store by building on the initial sample data included in a default Magento 2 installation. Along the way, we explore using discrete action steps how to leverage the full power of Magento 2 for both simple and advanced uses. Screenshots and step-by-step instructions not only teach the new Magento store administrator, but also serve as a handy reference for the more experienced operators.

Magento 2 Beginners Guide

Author: Gabriel Guarino
Publisher: Packt Publishing Ltd
ISBN: 9781785881558
Release Date: 2017-03-14
Genre: Computers

Discover what you need to know to build your own profitable online stores using the power of Magento 2! About This Book Set up and manage your very first online store with a friendly and engaging approach using Magento 2 Create your own shipping rates matrix and connect to shippers such as UPS, FedEx, and USPS Create reports to track store sales, customer activity, and statistics Who This Book Is For Have you been trying to create a website without luck using different platforms, but have never tried Magento before? Then this book is for you. Familiarity with programming and Magento 1 will help, but is not a prerequisite. What You Will Learn Build your first web store in Magento 2 Migrate your development environment to a live store Configure your Magento 2 web store the right way, so that your taxes are handled properly Create pages with arbitrary content Create and manage customer contacts and accounts Protect Magento instance admin from unexpected intrusions Set up newsletter and transactional emails so that communication from your website corresponds to the website's look and feel Make the store look good in terms of PCI compliance In Detail Do you have a good product to sell but need your start-up to sell it to your potential customers the right way? Were you unhappy with what Magento 1 had to offer and are looking forward to trying out what Magento 2 provides? If either of these questions ring a bell, then this book is for you! You'll start by getting a general understanding of what Magento is, why and how you should use it, and whether it is possible and feasible to migrate from an old web store to Magento 2. We'll introduce you to the main e-commerce concepts and basic features and let you play with them, so you can get a taste of how catalog and content management works. Following on from that, we'll show you how to tune your store up. You will learn how to get web store offers up and running, how to offer various discounts in the catalog, how to let the customers reduce the total price in the shopping cart by combining different products, and how to generate coupon codes that customers can use. Finally, we'll get serious and turn your plaything into a real web store, teaching you how to run it for real. Style and approach This book is a step-by-step guide to creating your first online store from scratch using Magento 2.

Magento Beginner s Guide

Author: Robbert Ravensbergen
Publisher: Packt Publishing Ltd
ISBN: 9781782162711
Release Date: 2013-01-01
Genre: Computers

This book is written in a friendly, beginner's guide style with plenty of step-by-step instructions for installing, configuring, and using Magento to run your own e-commerce site. We will set up an example store in the book with enough information to adapt the instructions according to your needs.This book is for anyone who wants to create an online store using Magento. If you are a non-technical person and are discouraged by the complexity of this powerful e-commerce application, this book is ideal for you. This book would also suit someone with e-commerce knowledge but requires a guide to getting started with Magento.

Google SEO Marketing Master Guide with Video Tutorials Optimization Resources Included for Beginners Professionals to Get on Top

Author: Sanusi A. L.
Publisher: A. B. Lawal
ISBN: 9781386403005
Release Date: 2019-08-09
Genre: Computers

What to Expect From My Book? This book "Google SEO Marketing Master Guide with Video Tutorials – Optimization Resources Included for Beginners & Professionals to Get on Top" doesn't hold any 'secrets'. Instead, it cuts through the noise and guides you to the ultimate return on time investment for SEO. It tells you what to focus on and when. This is a step-by-step Playbook - one with the fresh and down-to-earth approach even if you came from no background in SEO or digital marketing at all. It will teach you step by step the same SEO tactics that made me quit my flying career and built a top SEO Agency in UK with a seven-figure income. 7 Years 1300 clients later, I'm now ready to hand you this Playbook. This is New Release. Not an Update or Revision. This book is written for you if you are: A complete SEO Virgin looking for a 7 figure residual income. An entrepreneur who wants to take his business to the No. 1 spot on Google. A blog or business owner with big plans. A mom & Pop store owner. A hard worker in need of technical knowledge. A frustrated Google AdWords spender. A SEO professional looking for time-saving hacks. An affiliate marketer who needs to make huge profits. What Does The Book Deliver? Over 3 hours of invaluable 'walk through' high definition video tutorials to show you step by step what to do, as well as a week-by-week SEO Blueprint and Checklist. If you've got a solid work ethic, you're eager to learn, and your business model is sound, I have included all the tools and know-how you need to get your website to the very top of Google where the profit is. Through my refreshingly no-nonsense plain English approach to SEO, my successful SEO Agency book unveils how to... Discover SEO's greatest secret – that it isn't rocket science! Stop outsourcing and learn how to do SEO yourself, or with your own in-house team. Filter profitable traffic to your site. Learn the right things to do with your social media Effectively direct and monitor people doing SEO for you As a professional speaker on the subject of making businesses profitable through SEO, I reveal why and how I went from 'airline' to 'online'; and how you can leverage my years of experience getting clients' websites to the very top of Google. You'll discover in this carefully curated SEO guide for 2018 Onwards... Online marketing 101. Personal advice for your business. How to uncover money-making keywords. Configuring WordPress for SEO success. How to nail the technical elements. How to win links. A crash course in content marketing. Social media account use (finally!) Local SEO for a local business. eCommerce SEO (inc. Shopify, Magento, & WooCommerce). Google penalty diagnosis & avoidance. Why it's quicker to go 'white hat' and not try to cheat Google. And so much more! If you're ready to master SEO, order my Book right now. It was written for YOU!

Google SEO Marketing Master Guide with Video Tutorials

Author: Sanusi A L
Publisher:
ISBN: 1393423027
Release Date: 2018-10-25
Genre:

What to Expect From My Book? This book "Google SEO Marketing Master Guide with Video Tutorials - Optimization Resources Included for Beginners & Professionals to Get on Top" doesn't hold any 'secrets'. Instead, it cuts through the noise and guides you to the ultimate return on time investment for SEO. It tells you what to focus on and when. This is a step-by-step Playbook - one with the fresh and down-to-earth approach even if you came from no background in SEO or digital marketing at all. It will teach you step by step the same SEO tactics that made me quit my flying career and built a top SEO Agency in UK with a seven-figure income. 7 Years 1300 clients later, I'm now ready to hand you this Playbook. This is New Release. Not an Update or Revision. This book is written for you if you are: - A complete SEO Virgin looking for a 7 figure residual income. - An entrepreneur who wants to take his business to the No. 1 spot on Google. - A blog or business owner with big plans. - A mom & Pop store owner. - A hard worker in need of technical knowledge. - A frustrated Google AdWords spender. - A SEO professional looking for time-saving hacks. - An affiliate marketer who needs to make huge profits. What Does The Book Deliver? Over 3 hours of invaluable 'walk through' high definition video tutorials to show you step by step what to do, as well as a week-by-week SEO Blueprint and Checklist. If you've got a solid work ethic, you're eager to learn, and your business model is sound, I have included all the tools and know-how you need to get your website to the very top of Google where the profit is. Through my refreshingly no-nonsense plain English approach to SEO, my successful SEO Agency book unveils how to... - Discover SEO's greatest secret - that it isn't rocket science! - Stop outsourcing and learn how to do SEO yourself, or with your own in-house team. - Filter profitable traffic to your site. - Learn the right things to do with your social media - Effectively direct and monitor people doing SEO for you As a professional speaker on the subject of making businesses profitable through SEO, I reveal why and how I went from 'airline' to 'online'; and how you can leverage my years of experience getting clients' websites to the very top of Google. You'll discover in this carefully curated SEO guide for 2018 Onwards... - Online marketing 101. - Personal advice for your business. - How to uncover money-making keywords. - Configuring WordPress for SEO success. - How to nail the technical elements. - How to win links. - A crash course in content marketing. - Social media account use (finally!) - Local SEO for a local business. - eCommerce SEO (inc. Shopify, Magento, & WooCommerce). - Google penalty diagnosis & avoidance. - Why it's quicker to go 'white hat' and not try to cheat Google. - And so much more! If you're ready to master SEO, order my Book right now. It was written for YOU!

How To Start an Online Store With Shopify

Author: Jamie Phoenix
Publisher: PW
ISBN:
Release Date: 2016-04-01
Genre:

The Complete Step-by-Step Beginners Guide To Starting Your Online Business Based on hundreds of case studies and years of experience this book will save you countless time and aggravation. How To Start an Online Store with Shopify is a complete step-by-step guide to starting an online store. Walk through all the steps to successfully building your ecommerce store, customizing your ecommerce store, and working towards your store launch. What used to cost thousands of dollars and require teams of programmers, can now be done from your home. Whether you are looking to build an online store to sell your products or to resell other vendors products, this book covers all the details and is written in simple bite size pieces. Build a side income or start today on building your new career. This is not a get rich quick reference. The lessons reviewed in the book are tried and true lessons that will take time to nurture and grow. Learn about online marketing, effectively using social media, blogging, and search engine optimization. The combination of tools and lessons in this book will help lay the proper foundation for a successful long term venture. This book will walk you through the steps you need to start your online store today.

Node js Essentials

Author: Surendra Mohan
Publisher: Packt Publishing Ltd
ISBN: 9781783987511
Release Date: 2014-09-09
Genre: Computers

If you are a developer who has prior knowledge and experience working with JavaScript and client-side and server-side applications, and if you want to create your own Node.js applications with PHP, then this book is for you.